A STUDY ON ANALYSIS OF DIGITAL FINANCIAL LITERACY AMONG STUDENTS OF HIGHER EDUCATION IN HYDERABAD OF TELANGANA STATE

Abstract

Given the rise in technology and the digital financial landscape, it is very significant that students should have proficiency in digital skills along with financial knowledge. The primary objective of this study is to assess students' proficiency in utilizing online financial services and examine any notable variations in digital financial literacy based on demographic factors. For measuring the Digital financial literacy, a survey was conducted through structured questionnaire and a sample of 56 students were selected using convenient sampling method. It is observed that an average of 86% of students have knowledge on various digital financial products. Also, it is observed that students are more confident in making use of digital platforms for various investment transactions. However, there is a knowledge gap in certain financial services like Public Provident Fund, Recurring Deposits, Mutual Funds, bonds & securities.  The data was analysed using SPSS. Digital financial literacy among student’s benefits them in managing their personal finance along with contributing to the country’s economic progress.